Chairs: Anne Gately & Nikki Woolley
Requirements for advertising sunscreens in Australia (#22)
1:30 PM
If You Could See UV: Insights from a mass media campaign seeking to boost sun protection among young Australians (#23)
1:45 PM
Developing SunSmart messaging content and media approaches for young people in Western Australia (#24)
2:00 PM
Developing a comprehensive integrated marketing and communications strategy to target a youth audience (#27)
2:10 PM
The importance of leveraging third party voices when targeting a younger audience for behaviour change campaigns (#25)
2:20 PM
Utilising influencers in a national skin cancer prevention campaign (#26)
2:30 PM
Increasing the uptake of sun safe behaviours social marketing strategy (#28)
2:40 PM